Soil Acidity
Soil Acidity Awareness
Objective
Inform the next generation of an issue facing local Australian farmers
Strategy
Use bright, catchy colours and a cartoon style to draw in a younger audience and ensure the visuals are informative
About the Project
Tasked to create a visual solution to a real ecological issue, I attempted to combat the issue of soil acidity with my visual style. Soil acidity can occur due to weather conditions but also certain fertilizers and insecticides.
I visualise the issue with the use of colour in my watercolour painting. It shows that once the crops are removed from the acidic soil, they are dead and inedible. I apply this branding across various platforms as a persuasive form of advertising.
Other projects
See my work
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